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Sales Strategy Mastery (SSM) – Dr.To Nhat

Sales Strategy Mastery (SSM) is a comprehensive training program designed to help business owners and sales professionals build a high-performing sales system—from mindset and sales processes to marketing, business systems, and team development. Through proven frameworks, practical tools, and real-world strategies, participants will learn how to increase revenue, strengthen their competitive advantage, and achieve sustainable business growth.

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Who Is This Course For?

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  • Senior Managers
  • Middle Managers
  • Business System Leaders
  • Small Business Owners, Traders, Craftspeople, and Family Business Owners
  • Individuals preparing to take on management roles or start a business

Program Benefits

  • Build a comprehensive sales strategy that drives sustainable revenue growth and reduces dependence on individuals.
  • Design a professional sales system with clear processes, KPIs, and performance management.
  • Recruit, train, and develop a high-performing sales team that delivers consistent results.
  • Master proven strategies to expand distribution channels, dealer networks, and customer acquisition.
  • Apply practical sales frameworks and tools to improve conversion rates, increase profitability, and accelerate business growth.
  • Build a scalable and automated sales system that supports long-term, sustainable business success.
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Session 1
Breakthrough sales mindset
Session 2
The 7-step lion hunting process
Session 3
The emotional pain-point triangle
Session 4
6P marketing strategy and policy
Session 5
Product/service ecosystem strategy and the 2–2 principle inspired by Jewish entrepreneurs
Session 6
Step-by-step process for building a B2B project sales system and a B2C/consumer goods distribution/agency sales system
Session 7
Building a sustainable and successful sales team
Session 1
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Session 2
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Session 3
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Session 4
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Session 5
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Session 6
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Session 7
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Entrepreneur – Dr. To Nhat

Entrepreneur - Dr. To Nhat

Dr. To Nhat is one of Vietnam's most influential entrepreneurs, leaders, and renowned trainers for business owners, bringing over 30 years of experience in corporate management, executive leadership, and human development. He currently serves as the Founding Vice Chairman of AMACCAO Group – one of Vietnam's leading multi-sector conglomerates. In his key leadership role, he has directly driven the group's development strategies, designed governance systems, and built its operational foundations. He played a pivotal role in expanding AMACCAO Group from a family business with 40 employees into a thriving ecosystem of over 40 subsidiaries, more than 7,000 staff members, and a total output exceeding VND 10,000 billion by 2025. Alongside his corporate career, Dr. To Nhat is the Chairman of SBK Holdings and the Founder of Success Business School (SBS) – a premier entrepreneurial training organization in Vietnam. SBS was established with the mission of empowering Vietnamese business owners to transition from self-employed specialists into true business owners through structured systems, capable teams, and strong leadership competencies. As of 2026, after nearly 8 years of growth and development, Success Business School has trained and mentored over 50,000 business owners nationwide, helping thousands of enterprises build robust management systems, develop teams, and achieve sustainable growth. He earned his Bachelor of Economics from the National Economics University, a Master of Business Administration (MBA) from the Asian Institute of Technology (AIT – Bangkok, Thailand), and completed his Ph.D. in Economics in 2008 at SOAS University of London (United Kingdom). He has also taught at the University of Washington (USA) and SOAS University of London (UK), and served as a lecturer at the National Economics University since 1997. He is the author of several acclaimed books for entrepreneurs and leaders, including:
  • 100 Golden Keys for CEOs & Business Owners
  • Breakthrough Sales Master
  • Habits of Great Leaders
What defines Dr. To Nhat's legacy is not only his business accomplishments, but also his ambition to foster a new generation of Vietnamese entrepreneurs equipped with leadership capacity, systems thinking, and social responsibility. He strongly believes: "The sustainable growth of a business does not begin with products or capital, but with the personal maturity and growth of its leader."

FAQ

  • Who Is This Course Suitable For?

    • Business owners and entrepreneurs who want to increase sales by 50%–300% within one year, build a high-performing sales team, and create an automated sales system.
    • CEOs, founders, sales directors, and managers who want to strengthen their sales leadership, improve team performance, and build a scalable sales organization.
    • Business leaders looking to expand their distribution channels, dealer networks, and customer base.
    • Companies that want to develop effective sales strategies, pricing policies, incentive systems, and sales management frameworks to accelerate revenue growth.
    • Organizations aiming to build a sustainable business ecosystem by integrating products, services, marketing, and sales into one unified growth strategy.

  • Can I Join If I Have No Management Experience?

    Yes. This course is designed not only for business owners and managers but also for aspiring entrepreneurs, sales professionals, and individuals who want to build a solid foundation in sales strategy. The concepts, frameworks, and tools are practical, easy to apply, and suitable for learners at different experience levels.

  • Does the Course Focus on Theory or Practice?

    The course combines 60% strategic knowledge and 40% practical application. Participants will gain a solid understanding of sales strategy, proven business frameworks, and management principles, while also applying them through case studies, discussions, and practical exercises to build an effective sales system.

  • What Can I Apply After Completing the Course?

    After completing the course, you will be able to develop a comprehensive sales strategy, build a structured sales process, improve your sales team’s performance, and apply proven tools to increase revenue. You will also gain the ability to optimize distribution channels, strengthen customer relationships, and create a scalable sales system for sustainable business growth.

  • How Do I Register for the Course?

    You can register by contacting Success Business School through our hotline, website, or official Facebook page. Our admissions team will provide detailed information about the course schedule, tuition fees, and guide you through the registration process.

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